So what DO you like? : an occasional series

Having posted lots of examples of the grimness of beer beer taps, I received a link to this page the other day and thought some examples of appealing  labels might be a good idea.

I appreciate they are not beer brands but the simplicity and pared down style of these cheese labels is to my mind attractive. I like the simple palates of colours, reminiscent of 1940's railway posters and the fact no one thought sticking a pair of suspenders on a cow would sell more cheese spread.

Oh and seeing as many beer labels are so poor maybe getting inspiration from elsewhere might be a good idea.

Coastal Brewery - "Santa's Sac"

Here's the worst of Christmas 2010's offerings.

"Santa's Sac" from the  Coastal Brewery of Cornwall.

Direct Beers - "Rosy Cheeks"

This mind boggling "treasure" comes from Direct beers who we've covered before; provocative "humorous" labels are their thing, they sell a "dog piss" beer.  This one however is just plain grim, I honestly don't care what people do at home spanking or otherwise, but this is  just verging on gruesome. I presume it's meant to be drank at home on your own as I don't know anyone who would sit at the same table as me if I uncorked one of these. Sad loners is niche market not normally targeted by brewers (it's not very aspirational) Direct seem to be still going so there seems to be a market for their wares.

update: I am surprised they didn't just call this one "Wife Beater" and be done!!!

That'll be pigswill then....

In a funny way this sort of name which seems to be a weird aberration  in a seemingly normal range of beers is more distressing than a whole collection devoted to tortured puns and or random badly drawn single entendres, it's like seeing a wart on Winoa Ryder/George Clooney's face.
I found this porcine "gem" via the excellent Royal Albert pub down in New Cross, so it may well be a nice drop of ale but the asssociations with boiled up school dinners and 10 day old cabbage kinda puts me off trying it sadly.